PODCAST: Sustainability Starts with Business Strategy

In a time when sustainability is often equated with buying electric vehicles or switching to digital reporting, it is important to understand that true sustainability transformation requires more than just technical solutions.

In the latest episode of Frekvence za logistiko, we explore why sustainability is not merely an operational task, but a strategic direction for companies.

Key topics discussed:

• What the new electronic reporting format in XHTML and iXBRL means and why it matters for large enterprises.
• What ESG reporting looks like in practice – from data to decisions.
• Why technology is not the goal, but a tool – and how to use it in service of a sustainable strategy.

“Sustainability doesn’t start with an Excel sheet or a technology purchase – it begins with a business strategy that includes the entire company ecosystem, from suppliers to employees,” emphasize experts at ADD.

Listen to the full episode: Frekvence za logistiko Podcast https://www.youtube.com/watch?v=IjfrJp02Yb4&feature=youtu.be